Atinsky brings tremendous experience to 411 and The Variety Group, most recently with Nielsen Media as senior editor of the Hollywood Creative Directory where he also oversaw production of the Hollywood Reporter Blu-Book. Previously, he has been a writer and co-producer of television shows including network sitcoms, specials, and children's shows. Atinsky is also the author of two books for young readers, published by Random House, "Tyler on Prime Time" and "Trophy Kid or How I Was Adopted by the Rich and Famous" slated for release in 2008.

"I look forward to helping 411 continue to be the leading resource for professionals in all aspects of film, television and commercial production. We’re focused on helping the production community find the right people and companies to bring the highest level of skill, reliability and current technology to sets and locations," says Steve Atinsky, senior editor.

About 411 Publishing

411 Publishing is part of Reed Business Information, parent company of Variety and the largest business-to-business publisher in the U.S., providing critical information and marketing solutions to business professionals in the media, manufacturing, electronics, construction and retail industries. Reed Business Information is a member of the Reed Elsevier Group plc (NYSE: RUK and ENL) – a world-leading publisher and information provider operating in the science and medical, legal, education and business-to-business industry sectors.

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CONTACT:

Amy Fujimoto
Director of Marketing
411 Publishing
(323) 965-2002
mailto:amy.fujimoto@reedbusiness.com