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LA 411 Relaunches Web site

LOS ANGELES, March 15, 2006 – LA 411, published by 411 Publishing, A Variety Group Publication, relaunched its Web site, www.LA411.com.  The upgraded, newly designed Web site gives visitors a fresh look at company listings, resources and news from the film, television, commercial and video production industries.

LA411.com underwent major design changes including updates to the color scheme and easier navigation, giving users a smoother layout of listings.  The Web site also includes classified feeds from WheresSpot (http://www.wheresspot.com), an online community of film, television, music and production professionals.  Additionally, the Enhanced Dedicated Pages (EDP) redesigned system allows for users to create their own personalized web pages within the LA411.com Web site. 

"LA 411 is the most trusted and used print directory for film, television and commercial production in Southern California and the most visited and revisited site in the business," says Kevin Davis, group publisher.  "The changes make our site easier to use for our visitors and they provide our advertisers with a proven vehicle to reach our sophisticated audience with larger and more meaningful marketing opportunities."

For more than 30 years, LA 411 has served as the #1 resource directory in the Southern California film, television, commercial and video production industries.   The relaunched Web site allows full access to visitors upon registration.

About 411 Publishing

411 Publishing is part of Reed Business Information, parent company of Variety and the largest business-to-business publisher in the U.S., providing critical information and marketing solutions to business professionals in the media, manufacturing, electronics, construction and retail industries. Reed Business Information is a member of the Reed Elsevier Group plc (NYSE: RUK and ENL) – a world-leading publisher and information provider operating in the science and medical, legal, education and business-to-business industry sectors.

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CONTACT:

Amy Lacey
Director of Marketing
411 Publishing
New York, NY
(323) 965-2002
amy.lacey@reedbusiness.com




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