LOS ANGELES,
March 15,
2006 – LA 411, published by 411 Publishing, A Variety Group Publication, relaunched its Web
site, www.LA411.com. The upgraded, newly designed Web site
gives visitors a fresh look at company listings, resources and news from the
film, television, commercial and video production industries.
LA411.com
underwent major design changes including updates to the color scheme and easier
navigation, giving users a smoother layout of listings. The Web site also includes classified
feeds from WheresSpot (http://www.wheresspot.com), an online
community of film, television, music and production professionals. Additionally, the Enhanced Dedicated
Pages (EDP) redesigned system allows for users to create their own personalized
web pages within the LA411.com Web site.
"LA 411 is the most trusted and used print directory for film, television and
commercial production in Southern California and the most visited and revisited
site in the business," says Kevin Davis, group publisher. "The changes make our site easier to use
for our visitors and they provide our advertisers with a proven vehicle to reach
our sophisticated audience with larger and more meaningful
marketing opportunities."
For more than 30 years, LA 411 has served as the #1 resource directory in the
Southern California film, television, commercial and video production industries. The relaunched Web site allows
full access to visitors upon registration.
About 411 Publishing
411
Publishing is part of Reed Business Information, parent company of Variety and the largest
business-to-business publisher in the U.S., providing critical information and
marketing solutions to business professionals in the media, manufacturing,
electronics, construction
and retail industries. Reed
Business Information is a member of the Reed Elsevier Group plc (NYSE: RUK and
ENL) – a world-leading publisher and information provider operating in the
science and medical, legal, education and business-to-business industry
sectors.
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CONTACT:
Amy
Lacey
Director of
Marketing
411
Publishing
New
York,
NY
(323) 965-2002
amy.lacey@reedbusiness.com