Manufacturing and Distributing Home Entertainment:
Every film and television show undergoes an important step after post production has wrapped: distribution. Aside from making its way into a theater or television near you, the final product also finds itself in the arena of home entertainment.This includes DVD’s, Blu Rays, CD’s, and other products.
The Digital Entertainment Group, or DEG, was developed as a means of educating and promoting the home entertainment business.In 1997, the DEG was born as the DVD Video Group, a nonprofit trade consortium dedicated to promoting DVD-Video when dvd-video was launched.The group of leading consumer electronics manufacturers, major movie studios and music companies focused on educating retailers and the trade and media outlets about the new developments in digital home entertainment.
The new DVD-Audio format was introduced in January 2000, resulting in the DVD Video Group’s second incarnation as the DVD Entertainment Group.As the home entertainment landscape continued to evolve, the group’s current name was developed.Their mission states the desire to bring hardware and software manufacturers “together to ensure that the DEG obtains the input necessary to accurately represent all aspects of the home entertainment industry.”
In 2008, the DEG (Digital Entertainment Group) initiated the Green Entertainment Awards.By developing these awards, the DEG brought a focus to the achievements the entertainment industry has been making in developing eco-friendly practices for physical media.Amongst the winners of the Green Entertainment Awards were “Bambi” “Futurama: Bender’s Big Adventure,” and “Evan Almighty.”
“We are delighted that the home entertainment community is embracing eco-friendly solutions that will help lessen the effects on climate change,” said Amy Jo Smith, Executive Director, DEG.
On April 2, 2008, Video Business will join the DEG in presenting the “DEG Green Webinar.”This webinar will focus on the DEG’s progress in reducing the industry’s carbon footprint by identifying more eco-friendly practices for manufacturing and distributing home entertainment products.Speakers involved in this presentation include: Larry Wilk of Walt Disney Studios Home Entertainment, Mike MacDonald of Sony Pictures Home Entertainment, Tom Emrey of Universal Studios, and Mark Pierson of Paramount Home Entertainment.Marcy Magiera, Editor- in -Chiefof Video Business will moderate a panel discussion.