2004 EXPO will include various panel discussions. The first is titled “Global HD Hot Spots—the Opportunities, Enablers and Barriers.” Presented by BT Broadcast Services, the “Global HD Hot Spots” discussion will include panelist Bill McNamara and will be moderated by Mark Turner. Among the topics to be discussed: the global investment picture, the global regulatory landscape, a region-by-region breakout of HD and HD sector hot spots.

“Advertising $$” is presented by Probel where issues of product placement and branding will be discussed as well as advertising issues surrounding TiVo and other commercial skipping devices. Another panel will include a discussion about reality television and how HD impacts the creative process and what bearing it has on reality television specifically. Panelists will include executive producers of reality TV shows, “Survivor” and the “Amazing Race,” among others.

The “HDTV, Past, Present and Future” discussion features a panel of HDTV pioneers and experts who will focus on developments in HDTV and the integration of HD systems for advanced networks. HDTV Pioneer Robin Ore who has worked in HD for more than 20 years will moderate this particular discussion.

Finally, the HD 101 Workflow Workshop will cover everything from budgeting in HD to covering your deliverables.